Not everyone enjoys selling. In fact this year I asked several audiences at CommunitySoul Business Development Groups, who liked selling. 8% said they did.

I suspect that the 92% who said they don’t like selling also don’t like being sold to. And they probably think that sales is about something you do to someone. But actually it’s not…

Selling, if done well, is an opportunity to offer what you do that may help  someone. This person at all times has full freedom of choice. And you’re not a pushy person so all you’re doing is opening them up to the possibility of what you offer.

Sharing the Good that you Bring

What if someone, somewhere is sitting at home or in their office, struggling and in need of what you’re offering. If you’re not letting people know: “Hi I’m here, this is what I do!” then the danger is the idea sits on the shelf and no one ever finds out about the help you offer.

Facing the issues that stop you sharing your contribution to the world

I’ve often said that by being in business you enter a hero’s adventure. Working for yourself will bring up personal issues. For some it might be overcoming shyness or developing self-confidence, and in terms of selling this can be about feeling good enough or overcoming the fear of rejection.

Something I went through was understanding that if I failed to overcome what stopped me from sharing what I did, I would be denying lots of people the things they needed. So what worked for me was tapping into my will to contribute knowledge for the betterment of other people. For you it may be something different.

Finding the courage, makes a difference

An example I can give you is: earlier in the year I was giving a talk on personal development. The day after, a lady sent me an email and thanked me for my talk. She said it had given her hope. She said that after years of suffering from domestic violence she now felt she could turn things around.

So I encourage you to discover ways to overcome whatever stops you from selling the difference you make.

Neil Fellowes shows conscious entrepreneurs, coaches, consultants and complementary therapists how to make a difference AND a profit.  If you liked this article, then you’ll LOVE his blog at http://www.communitysoulblog.com